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Thousands visit Van Gogh’s high-tech show in Beijing

By Xu Jing ( chinadaily.com.cn ) Updated: 2015-12-07 14:18:38

Thousands visit Van Gogh’s high-tech show in Beijing

A visitor takes a photo at the exhibition with his mobile phone. [Photo/Xinhua]

Produced by Grande Exhibitions, an Australian exhibition-producing company, the show projected the high-resolution photos of the Dutch genius' paintings on 40 huge screens within 35 minutes. The images displayed Van Gogh's canvases, sketches, drafts and letters written mostly to his younger brother, Theo.

For better visual effects, the company used an advanced Sensory 4 system. A group of computers activated projectors and a sound system to compose "a symphony of light, color and sound".

The show's makers had earlier used the same system to develop several tour exhibitions, including The Leonardo da Vinci Collection Exhibition and From Monet to Cezanne-The French Impressionists.

"The game-changer for Grande was developing a system that could travel; that could go into venues of all shapes and sizes with varying ceiling heights, factoring in columns, light, floors ... be cost effective ... and be stable over months on end of display," Grande Exhibitions CEO Bruce Peterson said in an interview in July.

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