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Taobao, one of China's biggest online marketplace, promotes Singles Day sales, Nov 11, 2013. [Photo/icpress.cn] |
Online sales of an Internet company reached 6.7 billion yuan in one hour on Monday morning, an annual carnival for online shoppers.
The online shopping spree on Nov 11, initiated in the name of "Singles Day", a celebration of those not paired off, has become the country's most popular annual commercial holiday and created an e-commerce miracle, Xinhua News agency reported.
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