Opinion / Forum Trends

Why is e-commerce so successful in China?

( Updated: 2016-05-27 10:34

Boilermaker21 (US)

I use Taobao to buy imported food products. Where I live in central China, there are not many foreigners. Therefore, many foreign products that are necessary in Western cooking are not often available. I have purchased things like chocolate chips, baking soda, whole wheat flour, rye flour, masa harina, and blackstrap molasses. I love Taobao!

Why is e-commerce so successful in China?

Chinese employees of Tmall and Taobao, the online retail services of e-commerce giant Alibaba Group, pose in the office to prepare for the 2015 Tmall 11.11 online shopping festival in Hangzhou city, east China's Zhejiang province, 10 November 2015. [Photo/IC]

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