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Smart, soft and subtle
2011-06-01 08:24
While the US public diplomacy apparatus works to persuade the world of its benevolent "smart power", China is quietly reshaping the global village with the effectiveness of its "subtle power".
Spreading the message
2011-06-01 08:24
The successful hosting of the 2008 Olympic Games in Beijing dispelled notions that many foreigners like Mark Surman had about China. Surman, who has been studying political science at Peking University for the last two years, is one of the 40 million foreigners who are studying Chinese now.
Speaking for themselves
2011-06-01 08:24
When it comes to speaking in public, Chinese often hesitate. Not because we do not want to express ourselves, but because we are not used to speaking in public.
Time Line
2011-06-01 08:24
November 2004: The first Confucius Institute is set up in Seoul, South Korea.

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Geng Jiasheng, 54, a national master technician in the manufacturing industry, is busy working on improvements for a new removable environmental protection toilet, a project he has been devoted to since last year.

Smart, soft and subtle

Spreading the message

Speaking for themselves

Time Line