Beijing's national innovation center Zhongguancun unveiled an intellectual property services platform, IP Online, at a seminar on Thursday.
Fully demonstrating the company's vitality, the BMW Group product line creates an emotional appeal complementary to the premium mobility experience, while satisfying the preferences of Chinese customers.
A customer in Jiangsu province earlier this month received his all-new BMW 740Li, the 3-millionth BMW sold in China, 23 years after the German brand entered the market.
BMW expects to attract 1 million more Chinese users in the coming two years, fueled by its promising Maintaining Joy services, for which it has lined up continuous upgrades and expansion.
The idea of vehicles driving themselves to your destination while you relax and chat, though still sounding like the stuff of science fiction, is moving faster to reality than most of us think.
The image of internet-based electric BMW models autonomously picking up customers using online mobility services may seem outlandish at this moment, but will become commonplace in the next 10 years.
Refocusing on the 5 Series in 1972, BMW not only introduced new brand names, but also a new era in design. The number five immediately became synonymous with unmistakable driving pleasure.
The all-new BMW 5 Series Long Wheelbase makes its world premiere at the 2017 Shanghai International Auto Show today, and the seventh generation of the series is now the peerlessly progressive, dynamic business sedan to satisfy all aspirations.
BMW believes Chinese consumers can lead the world in taking up e-mobility, Hao Yan reports.
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