Business / Companies

Airweave promises luxurious sleep to Shanghai

By Wei Tian and Zhang Ruxue ( Updated: 2014-09-17 14:15

Airweave Inc, a leading manufacturer of premium bedding toppers and pillows, on Tuesday announced the official launch of one of its most popular items, bedding topper 050, in Shanghai market.

The move coincides with the company's commitment to providing high quality and consistent products to Chinese consumers, bringing them sensation of "sleeping on air", said Motokuni Takaoka, CEO and President of the company headquartered in Tokyo, at the opening ceremony of an Airweave store in Super Brand Shopping Mall in Lujiazui financial district.

As a signature product that Airweave decided to introduce to Shanghai market, premium bedding topper 050 offers the characteristics required for the highest quality sleep, with a three-dimensional structure composed of ultrafine fibrous resin.

It measures 5cm in thickness, yet the resilient material 050 helps the person sleeping to roll over easily and maintain deeper slumber with just the right support, as well as heat and moisture dissipation. By smoothly dispersing body pressure, product 050 also helps maintain proper sleeping posture and relieve fatigue.

Like other Airweave premium toppers, product 050 also features an innovative design in which air comprises 90 percent of the product's core material to provide users with the sensation of "sleeping on air."

"It has been an honor to bring in Airweave premium bedding toppers to China, which have already gained trust from a roster of world-class athletes for an exceptional sleep experience and support to performance, we hope to see more and more Chinese consumers to benefit from the peace of mind and body that a good night's sleep brings," said Takaoka.

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