Business / Gadgets

Online loan search engines boom

(Xinhua) Updated: 2014-04-26 16:15

TIANJIN - IT worker Chen Wei decided against going to his bank when he needed an urgent housing loan, but instead turned to an online loan search engine, or matchmaking firm, for help.

He got his loan a month later from a bank after comparing products of a number of financial institutions.

"It is too complicated to consult big banks," said Chen who works in the northern port city of Tianjin. He needed a loan to decorate his new house.

Using search engine, Chen selected a financial product of Huaxia Bank. Staff at the platform helped him contact the bank. He got a loan of 420,000 yuan ($568,215).

Online search engines which help match loan applicants and lenders is a new model of Internet finance in China. Chinese online vertical search engines like and help applicants get loans from certified financial agencies.

There are two traditional ways to get loans: applying directly from banks or through intermediary agencies. Getting a loan is very complicated and applicants must learn to calculate interest and compare different products, said Xu Ying, an official at

In China, it is not always easy for applicants and lenders to find each other, Xu said.

"To obtain loans from banks is difficult for ordinary citizens and small and medium-sized enterprises," said Ye Daqing, CEO of

So they have to seek help from intermediary agents whose goal is about making money and who do not care whether an applicant gets the cheapest loan, said Ye.

"The mission of vertical search engines like us is to help match both sides," he said.

Online search engines only charge lenders.

PBOC steps up drafting Internet finance guideline

Internet financing boom

Internet finance shaking up Chinese banks eyes way into Internet finance

66% of Chinese planning Internet finance investment

Previous Page 1 2 Next Page

Hot Topics

Editor's Picks