India's smarter-shopping Phenom

BIO

SACHIN BANSAL

CEO and co-founder, Flipkart

CAREER HIGHLIGHTS:

2013: Received The Economic Times Entrepreneur of the Year award 2010: Flipkart emerged as leader in the e-commerce sector in India 2007: Launched Flipkart

2006: Joined Amazon in India

2005: Graduated from the Indian Institute of Technology Delhi with a degree in computer engineering

QUICK TAKES:

Key to success of Flipkart?

Our obsession with customer satisfaction.

What is the secret to enjoying your job?

Flipkart is not just a job for us. Both Binny (co-founder) and I are passionate about what we do, and that makes work really enjoyable.

Most encouraging phenomenon in India?

The rise of entrepreneurship: The country is slowly opening up to entrepreneurs.

Biggest challenge for e-commerce in India?

The lack of Internet penetration.

How do you relax during downtime?

I like to read, listen to music and spend time with my family.

What benchmarks does Flipkart set?

Keep raising the bar.