[2019-03-05 07:22]
In several sleek gray-and-blue-themed countertops across Beijing, fast-rising internet startup Luckin Coffee offers customers a seamless and unique experience to order a variety of coffee drinks and light snacks. Customers order and pay for their coffee and food through the coffee chain's app - no friendly cashiers available to write your name and add a smiley onto your coffee cups. Neither is cash accepted at the cafes, as baristas solely focus on making drinks orders and efficiently packing deliveries. This is the so-called new retail trend in China, a term coined by Alibaba's Jack Ma for the seamless digitization of logistics and offline and online business.