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Business / Technology

In a first, Web page technology to keep attendees in the loop

By Gao Yuan (China Daily) Updated: 2015-03-27 07:37

People attending this year's Boao Forumfor Asia can keep up to date with proceedings with the help of a mobile information service that makes use of the latest in Web page technology.

The mobile service, unveiled by the forum's organizers, allows those attending to tailor their own schedule and check speakers' information and the conference agenda. Using HTML 5 and other emerging technologies used in building multimedia Web pages, the service can be loaded onto various mobile applications, including WeChat the most used instant messaging platform in China.

HTML 5 is a computer language that greatly improves user interaction and the ability to carry multimedia content, compared with traditional Web page making. It was released in October and has already been taken up by high-end commercial websites.

It is the first time for the Boao Forum for Asia, one of the most influential annual gatherings of the world's elite, to use this technology during the conference, said the creator.

"We were very keen to bring HTML 5 and other new technologies to the forum," said Gao Na, who oversees the new media business of the forum's official magazine, Boao Review.

Gao called the service a "magic tool" and said it would help delegates and reporters to save time and keep track of the 77 official events to be held during the four-day gathering, of which eight will occur simultaneously at peak time in the afternoons.

A page view of the "magic tool" was not yet available because the meetings had not yet started. A test page released earlier received nearly 60,000 views, according to Gao.

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