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Top executives weigh in at CIIE (II) | Updated: 2021-11-09 06:40
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Nishiguchi Tooru, Asia executive officer of Kao Corp

A1: This is the fourth time that Kao Corp has participated in the China International Import Expo. The CIIE is a platform that attracts much attention from companies across the world. From the first CIIE till now, Kao Corp has fully appreciated the important value brought by CIIE. We hope to continue to take the opportunity to demonstrate Kao's important products and activities to more consumers.

While sharing new opportunities brought by China's high-quality development, we hope, through the platform of the CIIE, to showcase Kao's vision and the extensive efforts we are making to enrich the life of the Chinese people, to contribute to China's sustainable development.

A2: Against the backdrop of the pandemic globally, the 4th CIIE is held as scheduled, which is of great significance to foreign companies. It shows that under the normalization of pandemic prevention and control, the Chinese government and various businesses are operating efficiently, providing a good business environment for foreign companies.

A3: Imports play a critical role in better satisfying the increasing needs of the Chinese people for a beautiful life. This is perfectly in line with the Kao Group corporate philosophy of kirei, which means "making life beautiful".

While focusing on introducing products that adopt the group's most advanced technologies into China, Kao vigorously promotes local development and production of quality products that matches China's national development strategy, and makes contributions to satisfying the diverse needs of the Chinese consumers and to the development of Chinese society.

A4: With the changes and development of the social environment, people's living and consumption level has been constantly increasing. In addition, the promotion through national policies, the pursuit of Chinese consumers for "high-quality products", and the continuous development of "personalized and diverse consumption" and "green consumption" have also driven the fast development of the consumer goods, cosmetics and other consumer-oriented industries where we are in, providing a good prospect for company development.

Meanwhile, more and more emphasis has been put on the earth's environment, and the Chinese government has also set carbon neutrality and carbon peak goals, which perfectly match Kao's ESG concepts.

A5: Kao has always considered the Chinese market the most important overseas market, and pursued sustainable development in the Chinese market. The Chinese government and various businesses are operating efficiently despite the pandemic, providing a good business environment for foreign companies.

We hope that with China vigorously driving higher-level opening-up and providing more convenience and possibilities for the development of foreign countries in China, making us more confident and determined to continue deepening our development in the Chinese market.

A6: The Chinese government has been paying high attention on higher-level opening-up. For instance, the 4th CIIE is held as scheduled, demonstrating that under the normalization of pandemic prevention and control, the Chinese government and various businesses are operating efficiently. It is part of an opening environment for foreign companies.

We believe that the developing Chinese market and economy will play an important role in promoting the economic development of the entire world that is impacted by the pandemic.

A7: We hope that China will continue its supporting policies for foreign companies. We foreign companies will also continue to make contributions to the Chinese market and the life of the Chinese people to realize joint development with China.

A8: We think China's firm support to free trade and multilateralism can further tap into the potential of economic and trade cooperation among countries around the world, and will help drive global economic recovery and development amid the pandemic.

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