USEUROPEAFRICAASIA 中文双语Français
Business
Home / Business / Companies

Ctrip and Baidu launch translation service for Chinese tourists abroad

Xinhua | Updated: 2017-08-07 10:39

SHANGHAI — Teaming up with Chinese search engine Baidu, online travel agency Ctrip has launched a new translation service for Chinese tourists abroad.

With the help of Baidu's OCR (optical character recognition) technology, tourists can translate English content into Chinese by taking a picture through the Ctrip app, Ctrip said in a statement.

The service is easier to use and more accurate than inputting characters, it said.

According to a report by the China Tourism Academy and Ctrip, over 62 million Chinese citizens have traveled abroad in the first half of 2017, up five percent year-on-year.

About 58 percent of the tourists are travelling independently and 42 percent are on group tours.

The language barrier is one of the main reasons that tourists choose group tours, said Ctrip. It said more efficient translation services will help more people to travel abroad.

Most Viewed in 24 Hours
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US