Business / New Cars

SVW upgrades New Polo for new youth

By Hao Yan ( Updated: 2014-05-26 11:06

SVW upgrades New Polo for new youth
A view of New Polo in Chengdu. May 25, 2014. [Photo/Hao Yan] 

Shanghai Volkswagen launched New Polo and Cross Polo on Saturday at an event dubbed "New Youth", a combination of Strawberry Music Festival and creative market aimed at encouraging the youth to create their own meaning.

"Polo products now have their own specific customers, and the customer base now covers a wider range of age," said Holger Santel, vice-president of SAIC - Volkswagen Sales Co, at the launch ceremony in Chengdu, capital of southwestern Sichuan province.

"It provides innovative technologies from Germany to position the New Polo right in the heart of the Chinese Polo generation. These features and technologies will not be found in any other same segment competitors," said Shanghai Volkswagen Automotive Co's First Vice-president Alexander Seitz.

Both the New Polo and Cross Polo are equipped with the latest environment friendly all-aluminum engine EA211, meeting the most strict emission standard - National V standard. And the Sino-Germany joint venture car maker expects the new models, with more exquisite fashion design and considerate intelligent technology, to be among the most popular cars for the new youth.

Both models now have the indicators placed into the side view mirror. The other latest changes in the looks are that the bottom front grille and the trunk hood now have a silver lining. New colors are offered to illustrate the new youth's bold characters. The New Polo adds neon green, starry yellow, and galaxy blue to a total of eight choices, while the Cross Polo has six, adding vivid orange, moonlight gold, and galaxy blue.

The New Polo was upgraded to redefine the A0 class segments with the intelligent navigation, constant speed cruising control, auto sensing windshield wipers, delay-off headlights and other technical equipment. The climatronic auto air conditioning, front seats heating will bring the driving experience to the next level. The driving safety configurations, including ESP, front and rear radars, Adaptive Front-lighting System, are set to secure the younger car users' trips.

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