CULTURE

CULTURE

Knitting together a legacy of wool

By Xing Wen    |    China Daily    |     Updated: 2024-05-21 07:32

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Qian Meihe, 34, founder of the fashion brand, Xian Bo.CHINA DAILY

She completed her undergraduate program in economics at a university in Vancouver. After that, she joined a local luxury boutique, where she discovered her unique talent.

"I found I was effective at communicating with clients. I quickly understood their needs for fashionable items in different scenarios and other ideas, and I could give professional advice," she says. "I really enjoyed this process."

She recalls that she once found a shirt she liked while shopping, but it wasn't her size. She decided to buy it and modify it to fit her. "That shirt is still in my wardrobe," she says.

After returning to China, she chose to establish her own brand, Xian Bo, which means "platinum in fibers". She hopes her communication skills can bridge the gap between consumers, designers and producers. So, her customers could purchase durable coats suitable for various occasions.

"I see Western fashion as having sleek techniques and clean lines, while Chinese styles exude an elegant allure. Xian Bo aims to seamlessly blend these Eastern and Western styles on individuals," Qian explains.

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