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Coca-Cola returns to franchise model to focus on core brand strength

By Wang Jinhui | chinadaily.com.cn | Updated: 2016-11-20 10:47

 

Coca-Cola returns to franchise model to focus on core brand strength

Muhtar Kent, chairman and CEO of The Coca-Cola Co, says the move is a milestone in Coca-Cola's three decades of investment in the world-second largest economy. [Photo/chinadaily.com.cn]

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