Apple aims for greater involvement with domestic developers

Apple Inc has stepped up efforts to attract more Chinese developers as the iPhone maker is looking to boost app services in its key market amid better market expectations for the fourth quarter.

"Chinese developers have grown with an amazing speed. They have strong innovation capacity and their apps are also good in quality," Isabel Ge Mahe, managing director of Apple in China, told China Daily.

Over 2.5 million Chinese developers are now active on Apple's App Store. Their combined global sales exceeded 200 billion yuan ($28.3 billion) so far, among which, 30 percent were obtained last year, she said.