Live shows in demand
By Chen Meiling | China Daily | Updated: 2019-08-09 07:48
Young Chinese are driving the country's performing arts industry, Chen Meiling reports.
Young Chinese are showing interest in the performing arts - theater, drama, dance, music, to name a few. Live entertainment is in demand as the country's youth are more willing to pay for it than the previous generations, experts say.
The total revenue of this market in China, including from the ticketing, sponsorships, derivative products and business sites, was over 27.07 billion yuan ($3.83 billion) in 2018, up 3.47 percent year-on-year, according to a recent report released by the China Association of Performing Arts, based on data from cultural authorities, major theaters and ticketing companies.
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