Vacation rental services set to boom

Homestays, the pursuit of quality holiday experiences, investments and supportive policies spur high growth in the emerging sector

China's vacation rental and homestay market, which clocked sales of 19.1 billion yuan ($2.8 billion) in 2018, is expected to surge this year, thanks to the wanderlust of fast-growing middle-and high-income groups, supportive policies, and increasing popularity of homestays.

According to a report from the State Information Center, the sector's revenue is expected to reach 50 billion yuan by 2020.