In India, Haier's localized air conditioners, refrigerators win consumer hearts

NEW DELHI - Consumer durables and home appliances giant Haier is making great efforts to meet the growing demand of the Indian market and help improve living standards of local people by introducing smart electronic products.

After 15 years of operations in India, the Chinese giant recently held the groundbreaking ceremony of its second industrial park in India, which is expected to be the biggest ever in the country, in Greater Noida in northern state of Uttar Pradesh.

Once operating at its fullest capacity, the industrial park's output would be 2 million units of refrigerators, 1 million units of LED TVs, 1 million units of washing machines and 1 million units of air conditioners annually.