Integration of delta region gains ground
The Yangtze River Delta region has achieved much progress in terms of tourism and shopping integration, according to a new research report. The region includes Shanghai, and Jiangsu, Zhejiang and Anhui provinces.
The Consumption Power Index of the Yangtze River Delta Cities released on Nov 26 states that cross-city tourism and shopping have become the norm across the region, with a relatively balanced two-way flow of travelers and shoppers among cities in the area.
"Reasons behind this flow include the increasingly interwoven traffic network and the various efforts different cities have taken to attract travelers by leveraging their natural, cultural and healthcare resources," says Zhang Yina, an associate professor at Fudan University involved in the report, who refers to such events as the annual Wuzhen Theatre Festival in Wuzhen town in Zhejiang's Jiaxing city.