Men face up to using cosmetics and skin care products
By Xu Lin | China Daily | Updated: 2018-09-10 07:37
A growing number of men are using cosmetics and skin care products, and for some of them, wearing makeup has become a lifestyle choice, statistics show.
In February last year, Chinese research institute CBNData and e-commerce platform Tmall released the report Cosmetics and Skincare Consumption Trend in China.
From 2013 to 2016, online sales of male skin care products continued to increase. In 2016, such sales of makeup products to men ages 18 to 22 rose by 100 percent year-on-year.
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