CBA and Ctrip pen sponsorship deal
By Alywin Chew in Shanghai | China Daily | Updated: 2018-02-05 07:50
Online travel service provider Ctrip is now the official travel sponsor of the Chinese Basketball Association.
CBA president Yao Ming penned the sponsorship agreement alongside Sun Bo, senior vice-president at Ctrip, at Shanghai's Yuanshen Sports Center last week.
"The 2017-18 season is crucial to the development of the CBA. This sponsorship deal with Ctrip will provide strong support to the further development of the league and the state of basketball in China," Yao said at a media conference to announce the deal.
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