Company's sexist ads offensive and illegal

"IT IS JUICY. Do you want it?" says the text of an advertisement displaying the image of a young woman in bed, her feet chained. The advertisement of Hunan Juewei, a domestic fast food chain company, has provoked a storm of criticism. And it is not the first advertisement by the company to offend people. China Women's News comments:

As soon as the advertisement was released on the company's official micro blog it received hundreds of complaints, forcing it to withdraw the poster and apologize.

Yet the day after its apology, Hunan Juewei released a similar advertisement. Its official WeChat account released 10 advertisements this year, of which five had similar demeaning images of women. Is that the enterprise culture of Hunan Juewei?