Lego looks wobbly after strong profit base starts to crumble
China Daily | Updated: 2017-09-08 09:49
COPENHAGEN - For Lego, it is time to break down the blocks and start again.
After building up sales aggressively since near bankruptcy in 2004 through new ventures such as films and creative toy lines, the Danish company seems to have hit a peak.
Its sales are now falling for the first time in 13 years and it needs to rework its operation.
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