Zhou, Ding showing they're not just about selling jerseys

LAS VEGAS - When the Houston Rockets signed Zhou Qi and the Dallas Mavericks brought in Ding Yanyuhang to play on their summer league teams, there was some cynicism the moves were financially motivated to tap into the lucrative Chinese market.

After all, with tens of millions of fans in the world's most populous nation, jersey sales are likely to be huge.

But one blocked shot and one dunk at a time, Zhou and Ding are starting to win over the skeptics.