Mobike, Bluegogo unveil new bikes to win customers

Chinese bike-sharing companies are using new technologies to better balance supply and demand for commuters, in a bid to gain the knockout advantage in the booming bike-sharing market.

Beijing Mobike Technology Co Ltd, one of the leading bike-sharing companies, on Thursday unveiled a new feature that allows customers to locate and choose bikes that offer digital red envelopes, a move it said would help dispatch bikes to where demand is high, such as subway stations.

Based on its intelligent positioning functions and big data analysis, Mobike will link red envelopes to bikes that sit idle and then guide users to ride those bikes to locations where demand is high, said Yang Yujie, Mobike product director.