Museum for a national treasure

Sprawling facility at Maotai shows its distinctive heritage

When one thinks about visiting an alcohol-related experience center, the obvious choices that come to mind are the Guinness factory in Dublin, the Scotch Whiskey Experience in Scotland or perhaps France's Museum of Cognac History.

For those outside China seeking a spirit-fuelled experiential adventure, the word baijiu (white spirit) seldom comes to mind. But tucked away in Maotai town in Guizhou province, is the National Liquor Culture Museum.