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Alibaba moves to shore up lead in mobile e-commerce

Updated: 2013-11-20 07:05
By Meng Jing ( China Daily)

As more Internet users move from desktop computers to mobile devices, e-commerce giant Alibaba Group Holding Ltd faces a challenge: how to defend its leading position in online commerce.

The company made its latest move on Tuesday, announcing in a press release that it will invest heavily to help e-retailers better manage their business via mobile devices.

Alibaba will launch an online platform especially designed for mobile e-commerce. The platform will be integrated into Ali OS mobile phones, which will be given free to e-retailers who buy service packages from Taobao, one of Alibaba's main online marketplaces.

Alibaba moves to shore up lead in mobile e-commerce

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