Market leader with an eye on China
Oculus, one of Asia's leading producers and exporters of high-quality contact lenses, is cementing its leading role worldwide with innovative new products under their FreshKon brand.
Oculus has targeted more youthful consumers in countries like China, Japan and Singapore, with new products such as FreshKon Colors Fusion, Alluring Eyes and FreshKon Everyday UV.
FreshKon Colors Fusion is Oculus's most successful product, catering to customers who want to use their contact lenses to be stylish while improving their vision. Offered in nine different shades, FreshKon Colors Fusion is Oculus's versatile line of color contact lenses.
Oculus's most recent innovation in eye care is the Alluring Eyes line. This line of disposable contacts makes your eyes look naturally bigger and brighter, and is available in powered and non-powered lenses.
Siew Chee Meng, chairman of Oculus Limited, sees Oculus providing more than just lenses. He said: "We don't just sell contact lenses. We offer the entire package. These contacts are part of a modern and fashionable ladies beauty regime."
For the business traveler, Oculus offers their Everyday UV line of disposable clear contact lenses. Everyday UV provides customers clear, fresh, healthy vision without the hassle of daily lens care.
Customers who don't have the time to worry about cleaning and storing their contact lenses on a daily basis are particularly keen on this line of contact lenses.
"Freshkon is an innovative product that will help you look and feel better, giving you more confidence," he says. "We offer quality products available in all leading chain stores in 50 countries worldwide."
For more information about Oculus, please visit: www.freshkon.com
World Eye Reports
(China Daily 03/12/2007 page5)
