Business / Auto China

VW Finance China partners 5 major dealer groups

By Hao Yan ( Updated: 2015-06-13 15:06

Volkswagen Finance China entered strategic cooperation in this month with five major dealer groups, which offers significant regional advantages and provides a solid assistance in exploring the auto finance market.

Following the launch of its strategic cooperation with Enjoy Auto Group and the successful pilot, the network was extended to Hengxin Group, Synsanly Group, Chenyang Group and Huaxi Group and covers provinces and cities across China.

The companies will collaborate in product innovation, service upgrade and market expansion and jointly explore the reform and development of the auto finance industry to better serve customers and achieve mutual benefit.

Joern Kurzrock, CEO and General Manager of VWFC said: "With this strategic cooperation between VWFC and dealer groups, we will be closely tied and actively explore smoother cooperation modes, aiming to create more value for the dealer groups as well as bring practical benefits to customers."

"Volkswagen Financial Services has always dedicated itself to better serve Chinese consumers. We bring the world's best practices to China and conduct localization with dealer partners." said Reinhard Fleger, chairman of the board of Volkswagen Finance (China).

VWFC has been committed to realizing maximized value for dealer groups; it not only brings comprehensive cooperation content, but also provides dealer groups with professional marketing analysis and guidance. For instance, VWFC shares customer relationship management solutions with the dealer groups as well as big data resources about customers'attitudes towards them.

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