Harbin Ice and Snow World announces collaboration with Disney China
Harbin Ice and Snow World announced a collaboration with Disney China at an ice and snow tourism development promotion for Heilongjiang province on Wednesday in Xiamen, Fujian province.
For the coming ice and snow season, the 28th Harbin Ice and Snow World will feature an area incorporating characters and story elements from Disney's Frozen series. Visitors will have the opportunity to admire ice sculptures of Elsa, Anna, and Olaf, as well as ice and snow landscapes and experiences. There will also be a Disney pop-up store.
In addition to the major IP collaboration, the 28th Harbin Ice and Snow World will feature comprehensive upgrades in entertainment. The overall area will expand to 1.25 million square meters, setting a record, with a total of 400,000 cubic meters of ice and snow used for construction.
The 28th Harbin Ice and Snow World is now preparing for the season and is set to meet domestic and international visitors during the 2026-27 winter season.
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