Shougang Park in Beijing is an example of such exploration, where old factories and buildings have been converted into large esports centers and stages. Moreover, the club's Valorant team showcases the park, district and the city to global audiences whenever they step onto the global stage in overseas tournaments.
"It brings international appeal and coverage that no city promotional video could achieve. Esports and cities have never had a one-way relationship where tournaments 'borrow' the venues. Instead, it is a symbiotic relationship with shared goals and benefits," says Shi.
Le at AG Esports Group, which is deeply rooted in Chengdu, adds: "China's esports industry is special in many ways. It is very diverse and inclusive, with high female participation. It is a city's soft power and carries a sense of city pride. We have been thriving in the past few years, and I believe our voice will be heard more on the global stage as we march forward."
