Free Web version of Photoshop launches

(Agencies)
Updated: 2008-03-27 23:53

SAN FRANCISCO -- The maker of the popular photo-editing software Photoshop on Thursday launched a basic version available for free online.


Adobe Photoshop Elements software is displayed at a Best Buy store in Mountain View, Calif., in this Sept. 17, 2007 file photo. The maker of the popular photo-editing software on Thursday launched a basic version available for free online. [Agencies]

San Jose, Calif.-based Adobe Systems Inc. says it hopes to boost its name recognition among a new generation of consumers who edit, store and share photos online.

While Photoshop is designed for trained professionals, Adobe says Photoshop Express, which it launched in a "beta" test version, is easier to learn. User comments will be taken into account for future upgrades.

Photoshop Express will be completely Web-based so consumers can use it with any type of computer, operating system and browser. And, once they register, users can get to their accounts from different computers.

Web-based software is increasingly popular, and Adobe knows it's got to get on that train, said Kathleen Maher, an analyst at Jon Peddie Research.

Many kinds of software are available for use online in a trend known as "software as a service," or "cloud computing." The earliest were e-mail programs, but they now include services to create and manage content and even whole operating systems. And they don't require time-consuming upgrades because they're maintained by the service provider.

Google Inc. provides a host of such services, as do Microsoft Corp. and others.

"This is the battlefield where Adobe and Microsoft and Google are going to fight some pretty big battles," Maher said.

Photoshop enters the online photo-management arena many years after such services first appeared. Some companies have already made a big name for themselves, like 9-year-old storage solution Shutterfly Inc., photo-editing service Picnik or image-sharing site Photobucket Inc.

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