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Traditional liquor brand to establish modern management system

( chinadaily.com.cn )

Updated: 2018-07-02

Xiongzheng Liquor, a Guizhou-based liquor enterprise, hosted a shareholder meeting and a brand promotion meeting in Guiyang on June 17 which saw the establishment of a modern management system for the company.

Staying true to the traditional brewing techniques of the Gelao ethnic group, Xiongzheng Liquor has made great efforts to build itself into a well-known baijiu brand over the past 20 years. It now holds a respected place among private Guizhou-based liquor enterprises largely thanks to efforts in developing shared economy, big data and an internet platform.

During the meeting, Xiongzheng Liquor announced its goal of becoming a strong brand with traditional roots as well as a privately listed enterprise.

More than 400 visitors, including officers of the Guizhou Central Chamber of Commerce, executives, and distributors of Xiongzheng Liquor, attended the meeting.

Traditional liquor brand to establish modern management system

Xiongzheng Liquor hosts a shareholder meeting and a brand promotion meeting in Guiyang on June 17. [Photo provided to chinadaily.com.cn]

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