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Cashing in on 'new sense of fashion'

By Sun Yuanqing | China Daily | Updated: 2016-12-09 06:58

Cashing in on 'new sense of fashion'

Models present creations from Italian designer duo Dolce & Gabbana's collection in a recent Hong Kong show. Photos Provided To China Daily

All the pieces are one-offs sold on a "first come, first serve" basis. And the clients usually start texting their orders while watching the show, in order to get ahead of the others.

The number of clients has grown from less than 100 in the beginning to about 400 today. But the designers have been careful to keep the group as an intimate, exclusive community.

"We can't do too many (pieces) because we are not machines. And we can't be so fast," says Gabbana.

Would they consider bringing the show to Beijing or Shanghai in the future, the designers say they are open to idea.

Speaking about how they come up with their designs, the duo says that their clients and their lifestyles have also been a source of inspiration.

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