Change more than cosmetic in Shenzhen

Retailers in shopping area famous for electronics shift to beauty products

The past 15 years have brought significant changes to Huaqiang North Street in Shenzhen, where electronics vendors have changed their long-standing business model as the nation has grown to become the world's major consumer market.

In a small shop on Huaqiang North Street - an area known locally and nationally as a shopping paradise for electronic products - a vendor is surrounded by packaging, but rather than the latest Apple smartphones or bizarre gadgets. It contains something quite different.