Cold weather clothing firms from home and abroad bask in warm sales

Cold weather garment makers from home and abroad are stepping up their expansion pace in China to cash in on growing demand from medium - and high-end consumers.

Toronto-based Canada Goose, a leading cold weather apparel maker, has accelerated its expansion in China by opening more brick-and-mortar stores and pop-up shops at shopping centers.

Earlier this month, the company opened its flagship store in Lujiazui area of Shanghai. The outlet features its full collections including the Fusion Fit style that has been designed specifically for Asian consumers. The store is also equipped with a cold room where a low temperature (-25 C) fitting environment offers consumers a chance to experience the functions of the down garment.