Kweichow Moutai to boost investment, exports to BRI economies
By Zhu Wenqian in Beijing and Yang Jun in Guiyang | China Daily | Updated: 2019-10-17 08:39
Kweichow Moutai Co Ltd, China's high-end distiller from Maotai town in Southwest China's Guizhou province, said in the next few years, it will make more investments and aims to export more products to Belt and Road economies.
By September, the company had sold its products in 44 countries and regions involved in the Belt and Road Initiative, and its main export product is the 500-milliliter bottle of its classic Feitian 53 percent liquor. This kind of liquor that left the factory last year now retails at 1499 yuan ($212) on online shopping platform Tmall.
Moutai started to export its products in 1993 when the export volume was 45 metric tons. Last year, the volume stood at 2,177.47 tons, which created sales revenue of $469 million.
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