Perfect pictures are a growing trade

Earlier this year, for our wedding photography, my husband and I hired a professional imaging studio as any young matrimony-bound urban couple would these days.

We parted with a tidy sum for the photography services, and now I realize every yuan spent was worth it - their output was top-class, and we were happy to share the images with friends and family via social media channels.

Seems the image bug has bitten me hard and proper. Another way of putting it could be that the emerging business of high-end photography, which targets life's special events and travelers, is making quick inroads into consumers' psyche through memes, those powerful elements of social media culture.