Online sales platforms helping make luxury brands more affordable

Half-price Prada, discounted Louis Vuitton and cut-price Chanel - thanks to the rise of platforms selling secondhand goods in China, luxury brands are no longer out of reach.

Wang Xingyang, a 29-year-old financial consultant from Beijing, bought an Yves Saint Laurent shoulder bag through Xinshang, an online platform selling secondhand luxury bags and clothes.

"I was so glad not only because I bought it for 5,300 yuan ($770), which was nearly one-third of its original price, but also because I don't need to spend time looking for a reliable daigou," she said.