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New program in tune with music fans

By Chen Hong | China Daily | Updated: 2019-01-25 07:23

The listed music arm of Chinese internet giant Tencent Holdings has produced a live billboard program of hit songs to help emerging Chinese musicians shine on the global stage.

Tencent Music Entertainment Group, which went public on the New York Stock Exchange in December, launched the program Yo! Bang in mid-October. It broadcasts live on mobile music apps, including QQ Music and Kugou Music, every Sunday night.

When the first season ended on Dec 30 - which leaves time for the producer to review and adjust the program before relaunching later this year - the 12 episodes had been viewed more than 300 million times, according to company figures.

New program in tune with music fans

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