Satiating the ferocious appetite for seafood
By Xu Junqian in Shanghai | China Daily | Updated: 2019-01-12 07:13
Red Lobster, the world's largest seafood restaurant chain and fresh seafood purchaser, has opened its first location in China at Shanghai's IFC Mall.
The new outlet, which is a joint venture with FWM Group, is the 51-year-old American brand's 751st store globally.
According to Red Lobster, all the seafood at the Shanghai restaurant is imported. Instead of "copying and pasting its home market recipes", however, the management team pointed out that they have made tweaks to their offerings to cater to local consumers.
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