Online shopping tames Black Friday

Internet sales hit more than $6b, but traditional retailers still appeal

NEW YORK - As more US shoppers tend to browse online to get good deals on Black Friday instead of lining up at the crack of dawn in front of brick-and-mortar stores, the shopping spree seemed less wild this year.

Black Friday, the day after Thanksgiving that marks the official start of the US holiday shopping season, pulled in $6.22 billion in online sales this year, up 23.6 percent from a year ago and setting a new high, according to Adobe Analytics, which tracks transactions for 80 of the top 100 internet retailers in the United States, including Walmart and Amazon.