US advertising technology company bets big on China

The Trade Desk Inc, a US advertising technology company, is betting big on the Chinese market for growth as the country's rapid development in the mobile internet sector provides opportunities for global advertisers to grow, a top executive said on Wednesday.

"China is an important market for us. It has gained momentum in mobile internet development, which is crucial for marketing success in the country," said Doug Choy, head of inventory partnership at North Asia, The Trade Desk.

According to the China Internet Network Information Center, China had a staggering 753 million mobile internet users at the end of 2017.