Firms flexing digital muscles

Global professional firms are racing to expand and upgrade their services portfolio during the ongoing China International Import Expo, in an attempt to widen the scope and depth of their operations on the Chinese mainland and the market itself.

Audit to consultancy service provider PwC, also known as PricewaterhouseCoopers, has launched its "panoramic service platform". It exclusively addresses the business needs derived from the CIIE, in a move to help make it a permanent event.

The platform will draw on PwC's expertise in areas ranging from consulting and resource-matching, to mergers and acquisitions, and will extend a full spectrum of services to interested parties that are eyeing opportunities arising from the country's thriving import sector.