Bupa launches localized insurance plans

Private medical insurance provider Bupa Global predicted it will have double-digit annual growth in the Chinese market over the next five years, as the country's high-net-worth individuals exhibit growing healthcare demands.

Earlier this month, London-headquartered Bupa Global teamed up with Chinese market leader Alltrust Insurance Co, announcing health insurance plans tailored to Chinese customers that include lower premiums, second medical opinions and global access to hospital and clinics.

Sheldon Kenton, managing director of Bupa Global, said to China Daily that in recent years he has observed an increasing number of Chinese clients are becoming interested in preventative healthcare.