Millennial returns home to market Inner Mongolian lamb

College-educated, well-traveled and with a white-collar job in a global corporation, Guo Qi was the epitome of a cosmopolitan Chinese millennial until she returned to the vast prairies of the Inner Mongolia autonomous region two years ago.

She made the move after quitting her quality assurance job at South Korean manufacturer LG Electronics to apply for a place in a master's degree program in the United Kingdom.

She returned to Yakeshi in Hulunbuir, her hometown in the northeast of Inner Mongolia, in early 2016, intent on focusing on her application.