Dairy eyes big rise in consumption

Survey shows growing awareness, wide range of products will offset low use

A new report has labelled Chinese residents weak in knowledge and hence consuming low volumes of dairy products, suggesting there is significant growth potential for the domestic dairy industry.

Based on a survey of 4,000 respondents from more than 20 Chinese cities, the Chinese Milk Quotient report found the milk quotient of Chinese consumers is 60.6 out of 100 points, almost below-standard.