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Chinese fashion takes bespoke world by storm

China Daily | Updated: 2018-10-29 07:51

BEIJING - China's haute couture brands have been innovating and setting new trends across the country and worldwide, exporting quality garments to many of the world's fashion centers.

Along London's Savile Row, a mecca of bespoke tailoring, the world's most prestigious tailors and shirt makers work attentively to tend the image of the Western gentlemen, such as prestigious H. Huntsman & Sons and Henry Poole& Co, from where many top designers, including the late Alexander McQueen, began their careers.

"Bespoke (fashion) is an art form more than a service process, to create exquisite artisan suits to measure for each client," said Shelly Liu, founder, partner and head designer of Makaif Bespoke, a brand founded in Chengdu, an emerging fashion center in Southwest China.

Chinese fashion takes bespoke world by storm

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