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Startup causes stir with blue wine upstart

China Daily | Updated: 2018-10-18 07:19

PORTUGALETE, Spain - Five years ago, a group of university students in Spain's Basque Country decided they wanted to shake up a sector - any sector - but preferably one to do with food or drink.

So Imanol, Inigo, Gorka, Aritz and Taig picked the most traditional of them all - and created blue wine, one of several innovations in a deeply conservative industry.

After two years of research at the University of the Basque Country with the help of in-house, professional chemical engineers and an outside center for food innovation, they launched their company Gik Live! in 2015.

Startup causes stir with blue wine upstart

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